If you still think you can’t write an argumentative essay, think again. Remember the last time you convinced your roommate to get the pizza topping you like. Or that time you ranted on TikTok about ...

Breakthroughs, discoveries, and DIY tips sent every weekday. Terms of Service and Privacy Policy. A study recently published in the journal Journal of Marketing ...

One simple trick can make you seem more persuasive when you're talking to people. This is the discovery of University of British Columbia (UBC), University of Pennsylvania and University of Southern ...

Individuals thinking about how to become more persuasive at work can use strategies shown to increase the acceptance of new ideas. Many people think logic and data are the top tools to persuade others ...

Abstract: This paper discusses the importance of charismatic communication for engineers and outlines effective strategies for training vocal charisma, particularly in high-stakes contexts like ...

The National Institute of Standards and Technology released new guidance on building end-to-end zero-trust architectures (ZTA), providing security teams with practical, real-world examples of how to ...

Chris Simms is a science writer based in Somerset, UK. “Obviously as soon as people see that you can persuade people more with LLMs, they’re going to start using them,” says study co-author Francesco ...

In the competitive landscape of today’s business world, mastering the art of persuasive business writing and communication is essential for career advancement and organizational success. Whether ...

It’s well known that consumers value online reviews: As many as 98% report that they rely on reviews to inform purchase decisions, with some consumers listing it as the number-one factor they consider ...