LEGO unveiled Smart Play at CES 2026, embedding interactive tech into bricks. The first Star Wars sets launch March 1, with ...

A leaked LEGO Icons set featuring Michael Schumacher's Ferrari F2004 is set to give Formula 1 fans another collectable model ...

The new Star Wars sets, which incorporate Smart tech, might be cool — but fans are not abiding by the rising costs of basic ...

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...

Lego is using the galaxy far, far away to launch one of its biggest innovations in years... and it's already raising eyebrows ...

Benson also confirmed that the new initiative contains no artificial intelligence at all, as well as no camera.

The brick toy brand enters a new era of interactivity. Plus, Lems debuts a minimalist clog, Afeela announces a new concept ...

Now, Lego is bringing the culmination of this technology and play features to a galaxy far, far away with its new Smart Play system. Unveiled at CES 2026, I had a chance to see exactly how Lego is ...

The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...

The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...

Lego Smart Play just changed the game – literally. Announced at CES 2026, this design injects new life into the best Lego ...

There may be plenty of Harry Potter LEGO sets already, but the release cadence is not slowing down one bit in 2026. A big new ...