In practical terms, Epic challenged Apple’s right to force developers into using its in-app payment system, opening the door ...

Marketing agencies often work with clients whose customer acquisition strategies are faltering and who need significant updates to their sales funnel. For agency professionals tasked with such a ...

One of the biggest struggles that companies have is knowing how to build an effective and profitable marketing funnel and media mix, and using the right metrics to manage such efforts. And, for most ...

Opinions expressed by Entrepreneur contributors are their own. Everyone knows that video marketing and sales funnels are two powerful tools in the quest to capture buyers, but what about combining the ...

“Content is king” used to be a popular phrase. But as it began to die out from marketing seminars and blogs, content—ironically—became more important than ever. This especially applies to sales. Most ...

Funnels are remarkably useful in many aspects of startup life. Whether you are trying to get users to try your product, or sell to an enterprise customer, or hire an engineer, or raise capital, you ...

Your sales funnel is bleeding money. Every day, potential customers enter your funnel, and somewhere along the way, they disappear. The question isn’t whether you’re losing potential customers, it’s ...