Price elasticity measures how demand changes with price adjustments; key for investment decisions. Investors should focus on companies developing inelastic products for greater pricing power.

Auburn coach Hugh Freeze was livid on the sideline after Oklahoma executed what appeared to be a fake substitution in its 24-17 win over the Tigers. As it turns out, he was justified in his ...

Running is a spring-loaded sport—and no, I’m not just referring to the springy, carbon-plated super shoes that have swept the running world in recent years. Muscles and tendons themselves act like ...

From low-carb ice cream to keto protein bars to “sugar-free” soda, the decades-old sweetener erythritol is everywhere. But new CU Boulder research shows the popular sugar substitute and specialty food ...

Elastic products, like air travel, see demand vary with price changes, affecting investment volatility. Inelastic goods, such as insulin, maintain steady demand despite price fluctuations, offering ...

Wholesale egg prices appear to be coming down, although retail customers remain shell-shocked at the numbers on the shelf at Publix. Egg alternatives are on the rise. But they have problems, too.

JACKSONVILLE, Fla. — A substitute teacher was arrested in Jacksonville Saturday and has been charged with child abuse and four counts of contributing to the delinquency of a minor, according to her ...

Read full article: City to host ‘Playoffs in the Park’ fan event on Saturday ahead of Wild Card game Trevor Lawrence and Cam Little made Jaguars history, becoming the first set of teammates to win ...