YuppTV's B2B technology arm and a global leader in white-label OTT platforms and streaming solutions announces its strategic partnership with Get After It Media (GAIM), home to The Heartland Network, ...

A man is going viral after riding his horse through a packed Target store, much to the annoyance of the store’s security ...

Here's how LinkedIn professional attributes support intent, automation, and creative decisions across Microsoft Advertising.

Whether you’re using AI to replace your content team or avoiding it entirely, you might be repeating a historic mistake.

A shooting in the parking lot of a Savannah Target claimed the life of a husband and father to three young children.

Child development experts are sounding the alarm on AI video content targeting young children, warning it could impact their sense of reality. As their brains rapidly grow and form connections, ...

Nielsen’s metadata unit Gracenote has introduced a new platform that aims to streamline connected TV ad planning and delivery by offering agencies and marketers standardized program-level data across ...

Mumbai (Maharashtra) [India], December 3 (ANI): The rising misuse of Artificial Intelligence to morph and generate fake and explicit images of film personalities has sparked growing concerns across ...

Most of what’s sold as “contextual” today still runs on the same keyword logic we used a decade ago. The industry didn’t reinvent contextual targeting; it simply replaced one keyword with a cluster.

David Ellison, Chairman & CEO, opened with, "We launched the new Paramount just 96 days ago. And as we approach the 100-day mark, we're encouraged by the meaningful progress we've made in a relatively ...

Understanding and defining a business audience helps you create a focused business plan and marketing strategy. The term “business audience” refers to the specific group of individuals or ...