From cinema habits to corporate consolidation, a decade of structural shifts has made film success harder to achieve and harder to measure.

Over the past few weeks, Matthew Belloni and I have been talking about how the Oscar race functions and, in particular, the role of press coverage during the long stretch between September and ...

With Mission: Impossible – Final Reckoning landing in cinemas this week, it seems like the perfect time to revisit a question I get asked constantly: why don’t modern movies feel as original as they ...

Colour is one of the quickest ways a poster can tell you what kind of film it’s selling. Before you’ve read the title or registered the actors, your brain has already clocked the palette and filed it ...

A few weeks ago, John August dropped me an email which included a simple question: "How accurate is the page-per-minute rule of thumb?" The rule John is referring to is that a film based on a ...

This article is part of my ‘Big Ideas’ series, in which I explore the evolving landscape of the film industry. Each instalment will focus on one of the key shifts highlighted below, digging deeper ...

Yesterday, Donald Trump announced a plan to impose a 100% tariff on all foreign-made films. He claimed that international tax incentives were draining American productions from US soil and accused ...

It: Chapter Two is an unusual horror film because it's almost three hours long. This means it is longer than 99.78% of all horror films made over the past twenty years. Earlier in the year Avengers: ...

This is part two of my collaboration with Screendollars in which we spoke to 246 cinema owners and film professionals affiliated with exhibitors. We quizzed them on a range of topics, and their ...

In my previous article, I looked at the topic of Hallmark Christmas movies. It took me deep down the Hallmark rabbit hole, and I have to say, I thoroughly enjoyed the journey into schmaltzy, feel-good ...

A few years ago, I looked at what genres are disproportionately popular with cinema audiences around the world. We learned that Italians enjoyed more comedies, that Asian nations love action, ...