The partnership extension builds on a successful collaboration focused on helping operators move beyond traditional CRM and ...

AI targeting, creative scale, and MMM promised efficiency but often delivered waste. Here’s how to reset PPC priorities for ...

These conversations reveal how top practitioners are adapting strategy as platforms prioritize automation over transparency.

This week’s PPC Pulse covers Reddit Max Campaigns, Google Creator Partnership updates, and Microsoft’s new targeting ...

Boost Ads is a well-established Google Ads agency in India, founded by Anaam Tiwary—one of the country’s most respected names ...

PPC and Lundin last month agreed to roll over commercial terms agreed for this year in a supply deal for 2026, with smelting fees known as treatment and refining charges effectively remaining flat, ...

The dispute before the court involved a Republican effort to lift limits on how much money political parties can spend in coordination with candidates. By Abbie VanSickle and Shane Goldmacher Abbie ...

Return on investment (ROI) is a key consideration in every strategic business conversation. Chief executives demand it, chief financial officers measure it, and marketing leaders strive to achieve it.

Improvements to Nextdoor Ads Manager continue to position Nextdoor as an indispensable platform to reach hyper local audiences at scale with maximized efficiency Improvements made to Nextdoor Ads ...