For years, interactive CTV advertising was the star of industry demos – promising, flashy and mostly theoretical. In 2025, ...

Maggie Zhang from Amazon Ads talks interactive video strategy, including opportunities on Amazon Prime Video and which genres ...

Lego and Lucasfilm turned the Las Vegas landmark into the Death Star, letting visitors get into a full-size Lego X-Wing to ...

Uber Advertising announced an interactive advertising format combining branded map displays with destination-specific creative that runs the consumer's entire ride.

Coming off a successful Black Friday effort and record-shattering Thursday Night Football and NBA Cup viewership, the tech ...

LOS ANGELES, CA, UNITED STATES, January 8, 2026 / EINPresswire.com / — Search.com, a leader in performance marketing and AI search solutions, today announced the acquisition of Direqt AI Search, an AI ...

While an ad might be technically viewable, its placement on a cluttered, low-quality page makes it functionally invisible to ...

Simultaneously with the PC specs reveal, IO Interactive announced a collaboration with NVIDIA to "deliver an enhanced PC ...

The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. Its membership comprises more than 700 leading media companies, brands, agencies ...

Roblox has expanded its advertising platform as part of its efforts to position itself as a core marketing channel for brands ...

The Las Vegas skyline went full Jedi as Disney and Lucasfilm joined forces with Lego to transform the Sphere into an ...

Industry players call for stronger verification mechanisms, accountability, consolidation and better creator ecosystems to be ...