OptinMonster is the “OG” of pop-up makers. Let’s be honest: it’s great at what it does. However, it also carries a price tag that reflects its legacy status. I used it almost exclusively for years, ...

If you’ve been in digital marketing for more than five minutes, you already know OptinMonster. It’s the original pop-up builder. For years, it set the standard. But it’s expensive. I used OptinMonster ...

Large language models (LLMs) such as ChatGPT have the potential to revolutionize research in economics and other disciplines. I describe 25 use cases along six domains in which LLMs are starting to ...