Ram Kapoor has been named associate vice president (AVP) for marketing and brand strategy as part of the University Communications and Marketing (UCM) team at Carnegie Mellon University.
Rooted in the work of psychologist Carl Jung, brand archetypes reflect universal human patterns. Use them as a strategic ...
In a unique session titled From Likes to Labs: The Future of Science on Social Media, renowned science communicator and ...
Learn which strategies matter now and where marketers should shift budgets for stronger, more reliable performance this year.
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