Visual merchandising encompasses the way that you present product to grab the customer's attention. It can be specific promotional displays that introduce a new product or point attention to a ...

Retailers across sizes and categories are coveting the elusive omnichannel consumer. They want to understand the wants, needs, preferences and innate desires of these savvy shoppers because if they do ...

Many retailers adopt the perspective that customers don't just want to purchase items, they want to be drawn into a shopping experience that appeals to sensory aesthetics or perceptions about ...

BURBANK, Calif.--(BUSINESS WIRE)--Optimum Retailing (OR), the in-store intelligence and merchandise management platform for the world’s most popular retail stores, today announced the launch of ...

In the bustling world of retail, where competition is fierce and attention spans are short, the art of visual merchandising stands as a powerful tool for businesses seeking to captivate their audience ...

Adam Hayes, Ph.D., CFA, is a financial writer with 15+ years Wall Street experience as a derivatives trader. Besides his extensive derivative trading expertise, Adam is an expert in economics and ...