Tension: We segment customers to personalize marketing, yet most segmentation strategies reveal how little we understand ...

If you are currently managing email marketing efforts for your organization, you are undoubtedly engaging in email segmentation in some way. You might also be engaging in personalization. Yet there's ...

John Hayes is Director of Sales for Balyo USA and a widely-respected thought leader regarding automation in the materials-handling industry. When it comes to business development, market segmentation ...

In 2014, Experian Marketing Services released research identifying six distinct deal-seeking consumer segments. The ...

When you're facing a lot of competition, one way to understand your situation is to segment the market—because a properly segmented market will give you a better view of the competitive landscape. It ...

LONDON--(BUSINESS WIRE)--Infiniti Research, a market intelligence solutions provider, has recently announced the completion of their latest free downloadable article on how target market segmentation ...

LONDON--(BUSINESS WIRE)--Infiniti Research, a leading market intelligence solutions provider, has recently announced the completion of its latest market segmentation analysis for an automotive company ...

Rapid technological advancements in temperature control systems are driving market acceptance. For example, Fitgo introduced a new collection of infrared thermometers in January 2021, featuring ...

The global high-performance computing market witnessed robust growth in recent years, reaching USD 37.1 billion in 2020, with projections to hit USD 54.4 billion by 2027, at a CAGR of 5.6% during 2021 ...