Local marketing efforts are often underestimated by franchise owners who already benefit from national investment, established brand recognition and built-in customer loyalty. However, strategic local ...

If marketers learned anything during the past few months, it’s that all brands need local marketing strategies to support the diverse conditions that consumers endure. Forrester Consulting surveyed ...

There are approximately 790,000 franchises in the United States. There are also over one billion searches that contain the phrase “near me” every month. As a franchise, what are you doing to ensure ...

When it comes to marketing your product or service on a global scale, there is no one-size-fits-all. One key difference between a brand that successfully navigates the global market and a brand that ...

SOCi Inc., the marketing platform for multi-location brands, has announced its partnership with Kumon of North America, part of the world's largest after school math and reading program that helps ...

This post was sponsored by SOCi. The opinions expressed in this article are the sponsor’s own. As a marketer, you may feel like the ground is shifting under your feet with so many changes in the world ...

SOCi Inc. and Express Employment Professionals announced today the staffing company has selected SOCi as its multi-location marketing platform of record. Through SOCi Social, SOCi Reviews, and most ...

SAN DIEGO, Nov. 10, 2022 /PRNewswire/ -- SOCi Inc., the marketing platform for multi-location brands, has announced its partnership with Kumon of North America, part of the world's largest after ...