Making sure that you are investing your marketing budget into useful and fruitful efforts can be essential to the ongoing success of your law firm. One way to ensure that your marketing efforts are ...

Conversions are one of the most important elements of your advertising campaigns—they’re the reason you launch a campaign. Conversions can be a purchase, a subscription, a follow, a registration, a ...

If you work with images a lot, you probably already know that there are different types of image formats, of which .png and .jpg/jpeg are the most common. Moreover, these two image formats offer ...

One of the biggest areas of contention in enterprise PPC advertising is conversion tracking efficacy. This is in part due to how difficult it is to get approvals, make changes to your sites, and ...

For many businesses, if you’re only tracking conversions that occur directly on your website, you’re likely missing a complete picture of how ads impact sales. A potential customer might click on your ...

The PNG format is particularly useful when it comes to the lossless storage of images with transparent backgrounds. Whether you want to convert a JPG to PNG, make a PNG transparent, or simply create a ...

Conversion tracking gives you a better understanding of how your customers engage with your business and take desirable actions, such as signing up for a newsletter or making a purchase. Let’s say you ...

SEO, PPC & AIO Guides » Your Complete Guide to PPC (Pay-Per-Click) Advertising » How to track and measure PPC campaigns Chat with SearchBot Editor’s Note: PPC tracking helps you analyze how users ...

You can easily convert PNG files to JPG using software built into your Windows or Mac computer. You can also use the free online file converter called Convertio in ...

Here is a complete guide to converting a NEF image to JPG, PNG, BMP, GIF, TIFF, and other formats on Windows PC. NEF or Nikon Electronic Format is a raw image captured by a Nikon digital camera. It ...