The team behind the 6P Color platform is bridging the gap between what consumers see in stores—like at Best Buy—and what they experience at home.

Colour vision is an integral part of the human visual system. It relies on the presence of three types of cone photoreceptor in the retina, which have different but overlapping wavelength tuning ...

Jerry Cao is a UX content strategist at UXPin — the wireframing and prototyping app. To learn more about how to create visually digestible interfaces, download the free e-book Web UI Design for the ...

Color is an important stimulus for the brain because 80 percent of our sensory impressions come from our visual system. Some research suggests that the pituitary gland, which is responsible for body ...

People can be made to see reddish green and yellowish blue—colors forbidden by theories of color perception. These and other hallucinations provide a window into the phenomenon of visual opponency ...