U.S. Immigration and Customs Enforcement officials are planning to spend $100M over a one-year period on ads targeting people ...

An internal ICE document shared among immigration officials details plans to use influencers and geo-targeted ads to rapidly ...

Uber is turning the intimate details of how people move and what they order into a new kind of advertising fuel, inviting brands to target campaigns based on riders’ trips and food delivery habits.

Health care marketers are playing what feels like a constant game of digital Whac-A-Mole, from dealing with ongoing signal loss and ever-changing privacy regulations to the challenge of reaching the ...

No brand is universally known, even ones considered to be “household names.” Fly across the ocean, or even the country, and you’re bound to discover that something you thought was ubiquitous was ...

Quality Leads Greensboro, United States – December 30, 2025 / Home Builder Reach – Digital Marketing for Home Builders / Home Builder Reach Identifies Seven Marketing Strategies Generating Consistent ...

Display ads are a form of pay-per-click (PPC) advertising, where marketers pay each time someone clicks their visual ad rather than a text ad. While traditional PPC campaigns—like Google Search ...

Target Impression Share is a bidding strategy that often raises questions. In this article, I’ll walk you through: Target Impression Share is a unique bidding strategy in Google Ads because it focuses ...