Account managers have long been seen as essential. But in many cases, they’re unintentionally creating friction instead of ...
In the creative industry (think marketing, advertising, branding, and PR agencies, among others), two key roles often shape the outcome of a project: the account manager and the project manager.
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Henry Mintzberg’s 10 management roles and organizational design
Henry Mintzberg’s management theory outlines 10 managerial roles and five organizational structures for businesses to improve ...
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